Task:  Add information to email communications that allows single seat customers to find out about Teams Guest Access setup. The original ask was to add a list of steps to one of the email modules. My team felt that a video would be a better delivery method since there was already a video that could be improved on. The original video can be found here.

​

Challenges: Single seat customers function as their own IT department so steps for setting up Guest Access need to be clear while keeping the engineering language to a minimum. Budget and timing were also a concern as this project had no extra budget allocated and was tied to a hard launch date.

​

Project Partner: Teams RM Product owner

​

Role: Lead Producer, managing design process and review and approval cycles. Budgeting for music and voice over assets.

​

Results: Through a process of streamlining copy and repurposing existing images and graphics my team was able to create a condensed video for Guest Access steps. The original video is over 3 minutes long and includes an engineering focused process. The final video is just over a minute and is much more customer focused, with a quick graphics, simple voice over and engaging music. Because I was able to find existing graphics, as well as have a member of my copy team provide the voice over, the only real expense was music licensing fees.  Timing was also cut down by 3 days because I was able handoff email graphics for dev while finalizing the video.

​

​